Benefits – World’s 100 Best Italian Restaurants in the World

 

BENEFITS FOR MELIUS WORLD’S 100 BEST ITALIAN RESTAURANT MEMBERS

MEDIA, PR AND MARKETING

  



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In-Restaurant Branding

Melius restaurant plaque for display – official authorization

Melius pins for all service staff;

Melius-branded head chef’s uniform



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Website and Annual Directory

One landing page on www.meliusristoranti.com + two pages in the annual printed and electronic Melius Restaurants Directory. The coverage in both includes a restaurant profile, signature-dish recipe, pictures and chef’s biography.

The directory is thought to be a service and a reference for diners and potential diners worldwide. It’s not a competitive guide with rankings based on ratings or stars.



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Reservation System

Inclusion of the Restaurant in the Melius Referral / Reservation System.

Customers using the system will be referred to the restaurants and will get the confirmation of the booking directly from the member restaurants.

Melius referral / reservation system with the collaboration of restaurants and partners, encourages and rewards frequent users, especially the selected Melius Cardholders



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Social Media and PR

MELIUS SOCIAL MEDIA

Scheduled periodic feature treatment on Melius social media accounts across Facebook, Instagram, Twitter, and in Melius online magazine (for consumers / customers)

PROMOTIONAL TOOLS

Access to Melius digital promotional tools, including:

Melius members exclusive periodic e-zine

Melius Professional Community blog

MEDIA COVERAGE & ADVERTISING

Feature treatment in Melius media coverage, advertising (including Melius member restaurants geo-targeting strategy) and public relations campaigns



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Events and

Fairs

Opportunities to participate in culinary events around the world promoted by Melius and its partners, including MELIUS Italian Cuisine & Wines World Summit; and in collective promotions of the network within B2B and B2C industry international Expos and Fairs.



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Professional Development

Complimentary participation provided to one delegate representing the Restaurant to the Melius Congress in Italy in the occasion of the Italian cuisine in the World Forum. Complimentary A/R ticket and hotel (conditions apply)

Participation to the Congress includes professional development opportunities and networking with producers of Italian food and hospitality related equipment



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Melius Supplier Partnership

Opportunity to access discounts and/or special deals with Melius registered partner suppliers